RM-SYSTÉM»Události»NWR: OKD wins PR award for its Corporate Responsibility programme

NWR: OKD wins PR award for its Corporate Responsibility programme

23.06.2009 13:45
Amsterdam, 12 June 2009 – New World Resources N.V. (NWR) is pleased to announce that OKD, its subsidiary company, has won the Corporate Responsibility and Philanthropy award at the national Czech Public Relations Awards. The award recognises OKD’s efforts in providing regeneration and other initiatives of benefit to its local communities over the last year. Petra Mašínová, NWR’s Corporate Communication Director, accepted the award on behalf of the Company at the Prague Marriott hotel on Tuesday evening, along with its advisors, Bison Rose, who took part in the development of the communication strategy.

"We are very pleased with this award given the long-standing emphasis at OKD, as well as the entire NWR group, on responsible treatment of our environment. This award recognises the efforts of all our employees who participated in the preparation and operation of the OKD Foundation, in rehabilitation of the landscape, sponsorship activities, and new projects aimed at OKD employees over the past year," Mašínová commented.

In 2008, OKD significantly changed the focus of its CSR activities. In addition to sponsoring culture and sports, it established a corporate foundation, which distributed more than 62 million Czech Crowns through 403 projects supporting health care, social areas, education, leisure, national minorities' interests, and restoration of parks and school premises. These activities were supported by an extensive informational campaign featuring prominent figures from the region including representatives of the public, academic and commercial sectors, who evaluated the contribution of the mining company to the development of science, sports, culture and the environment.


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