KIT digital Powers the Launch of SA TV in Bangladesh

Largest Broadcaster in Bangladesh Leverages KIT digital's Broadband Headend, Next Generation TV Services

As the largest integrated entertainment television operation in Bangladesh, SA TV will feature a diverse mix of programming, including dramatic series, specials, documentaries, music, international reality shows, biographies, business news and analysis, cultural features, political events and historical programs. SA TV aims to promote Bangladesh's emerging arts and culture, and celebrate the stories and successes of this fast-growing country and economy.

KIT digital will design and install the entire technical infrastructure including studio facilities, newsroom system, master control room, central equipment room and play-out facilities. By utilizing KIT digital's broadband headend solution, SA TV will have a fully digital, automated, tapeless, HD and multi-device ready station.

"SA TV went through a long and detailed process of evaluation," said Salahuddin Ahmed, managing director of SA TV. "We decided to award this project to KIT digital because they have such a great track record in Bangladesh. They also gave us a proposal that was exactly what we required."

Ashish Mukherjee, KIT digital's senior vice president in Asia-Pacific, commented: "We are thrilled to be providing our industry-leading technologies to SA TV, ensuring high-quality video programming across the full range of connected devices. We are also proud to be deepening our commitment to the fast-growing Bangladeshi market, where we count as clients a number of the country's leading media companies and network operators. This is additional evidence of KIT digital's unparalleled experience throughout South Asia and our long-standing activity in the Asia-Pacific region in general."

SOURCE: KIT digital, Inc.